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| TV RESEARCH |
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PENTAGON SponsorTrack®
- digitalizes any tv broadcast
- tracks every brand exposure
- indicates different locations of brands
- gives percentage visibility of brand exposures
- assesses the value of each exposure based on audience and CPT (cost per thousand), specific for every tv channel and country
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All monitored data is stored in database.
Reports are available in .xls or .pdf or any other files.
Online access to the web-based report generator is also possible.
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PENTAGON SponsorTrack® - in-house developed software for brand recognition system
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© PENTAGON International 2006
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